Pearl Street Ventures: the AI Factory build log https://pearlstreetventures.com/updates Weekly updates on the AI Factories we build for small businesses: what changed, the results, and the lessons learned. en-us Fri, 30 Oct 2026 12:00:00 GMT <![CDATA[Retargeting that answers the reasons people didn't buy]]> https://pearlstreetventures.com/updates#2026-10-30-retargeting-that-answers-objections https://pearlstreetventures.com/updates#2026-10-30-retargeting-that-answers-objections Fri, 30 Oct 2026 12:00:00 GMT feature outcome lesson learned <![CDATA[Numbers you can trust]]> https://pearlstreetventures.com/updates#2026-10-23-numbers-you-can-trust https://pearlstreetventures.com/updates#2026-10-23-numbers-you-can-trust Fri, 23 Oct 2026 12:00:00 GMT improvement reliability lesson learned <![CDATA[The Content Factory learns local, and ads learn the rules]]> https://pearlstreetventures.com/updates#2026-10-16-the-first-local-service-business https://pearlstreetventures.com/updates#2026-10-16-the-first-local-service-business Fri, 16 Oct 2026 12:00:00 GMT feature new site lesson learned <![CDATA[Every stage feeds the next, and every article knows its target]]> https://pearlstreetventures.com/updates#2026-10-09-every-stage-feeds-the-next https://pearlstreetventures.com/updates#2026-10-09-every-stage-feeds-the-next Fri, 09 Oct 2026 12:00:00 GMT feature improvement outcome lesson learned <![CDATA[Content plans built from real search demand, and an owner dashboard]]> https://pearlstreetventures.com/updates#2026-10-02-calendars-built-from-real-search-demand https://pearlstreetventures.com/updates#2026-10-02-calendars-built-from-real-search-demand Fri, 02 Oct 2026 12:00:00 GMT feature improvement lesson learned <![CDATA[Budget follows the winners, and a click isn't a visit]]> https://pearlstreetventures.com/updates#2026-09-25-budget-follows-the-winners https://pearlstreetventures.com/updates#2026-09-25-budget-follows-the-winners Fri, 25 Sep 2026 12:00:00 GMT improvement lesson learned <![CDATA[The optimizer stops recommending and starts acting]]> https://pearlstreetventures.com/updates#2026-09-18-the-optimizer-starts-acting https://pearlstreetventures.com/updates#2026-09-18-the-optimizer-starts-acting Fri, 18 Sep 2026 12:00:00 GMT feature <![CDATA[A second brand on the same engine, onboarded in a day]]> https://pearlstreetventures.com/updates#2026-09-11-a-second-brand-on-one-engine https://pearlstreetventures.com/updates#2026-09-11-a-second-brand-on-one-engine Fri, 11 Sep 2026 12:00:00 GMT feature outcome lesson learned <![CDATA[Refreshes that actually run, and a brand memory ads must follow]]> https://pearlstreetventures.com/updates#2026-09-04-refreshes-that-actually-run https://pearlstreetventures.com/updates#2026-09-04-refreshes-that-actually-run Fri, 04 Sep 2026 12:00:00 GMT feature fix lesson learned <![CDATA[The content plan now matches what's actually live]]> https://pearlstreetventures.com/updates#2026-08-28-the-plan-matches-whats-live https://pearlstreetventures.com/updates#2026-08-28-the-plan-matches-whats-live Fri, 28 Aug 2026 12:00:00 GMT improvement reliability lesson learned <![CDATA[Facts get checked strictly; analysis is left free]]> https://pearlstreetventures.com/updates#2026-08-14-facts-checked-analysis-left-free https://pearlstreetventures.com/updates#2026-08-14-facts-checked-analysis-left-free Fri, 14 Aug 2026 12:00:00 GMT improvement <![CDATA[Every statistic now comes from a page we actually read]]> https://pearlstreetventures.com/updates#2026-08-07-every-statistic-from-a-page-we-read https://pearlstreetventures.com/updates#2026-08-07-every-statistic-from-a-page-we-read Fri, 07 Aug 2026 12:00:00 GMT feature lesson learned <![CDATA[The Customer Factory runs its first full loop]]> https://pearlstreetventures.com/updates#2026-07-31-the-customer-factory-runs-its-first-loop https://pearlstreetventures.com/updates#2026-07-31-the-customer-factory-runs-its-first-loop Fri, 31 Jul 2026 12:00:00 GMT feature lesson learned